Channel Sales Representative
MTN Rwandacell Plc | Post type: jobs November 4, 2025 - Deadline 07/11/2025 | NumberOfPosition [1]

MTN Rwandacell Plc Overview

MTN Rwandacell Plc, commonly referred to as MTN Rwanda, is the largest telecommunications company in Rwanda, with an estimated 7 million subscribers, accounting for 62 percent market share, as of 30 July 2023

Job description

Reference No: |
Department: Sales and Distribution
Level: 2H
Location: Kigali, Rwanda
Posted: Oct 30, 2025
Deadline: Nov 07, 2025
Status: Open

About MTN

At MTN RwandaCell, we are not just an organization; we are purpose-led and value-driven. Understanding our people’s needs and aspirations is the key to creating work experiences that delight you daily at work. Our commitment to fostering an environment where every member of our Y’ello Family is heard, understood and empowered to live an inspired life is what sets us apart.

Our values keep us grounded and moving in the right direction. Most importantly, they keep us honest. It is not something we claim to be it is in our DNA.

As an organization, we are on a mission to create an exciting and rewarding place to work. We want our people to be themselves, thrive in a positive environment, and ignite their full potential. We believe in building a workplace founded on relationships and achieving a purpose greater than our own. This is the experience we want you to have with us.

Our commitments go beyond an organizational promise. Our leadership and managerial ethos involve meaningfully partnering with our employees, customers, and stakeholders with a vision to realize our shared goals.

We are delighted you are considering us as your career partner to make a mark in the world. We look forward to your application. Therefore, we are hiring a highly skilled and self-motivated candidate for the Sales and Distribution department position below, both internally and externally.

Mission/Core purpose of the Job

To maximize MTN Rwanda's market share in the telecommunications industry and more specifically, to develop the channel sales and distribution strategy and maintain a strong relationship with our franchisees and distributors.

Responsible for driving revenue growth, supporting partner sales efforts, and ensuring alignment between partner capabilities and company goals.

Key Performance Areas

To effectively implement the Channel Strategies to achieve set regional targets.
To supervise and motivate Franchisees and Retailers/agents and ensure they achieve set performance targets.
To develop a distribution strategy for the allocated region and ensure optimal distribution coverage.
Drive sales through partner networks to achieve revenue targets.
To develop and implement market penetration strategies for the growth of allocated region.
Visit and regularly monitor Franchisee & Agents outlets and advise on operational efficiencies.
To regularly update and carry out training of Franchisee & Agents on MTN R products and services.
To plan and implement the expansion of channel outlets in the region as per set targets.
To supervise regional sales promotions and performance reports.
To analyze market growth potential in the allocated region and provide relevant feedback.
To plan and execute direct sales to boost Airtime, Packs & Bundles sales and acquisitions.
Grow sales revenues of all MTN R products and services in the allocated region.
Plan and implement brand visibility and merchandising in the allocated region.
Monitor plans and implement strategies to counter competitor activities in areas of operation.
Monitor customer service levels in all sales channels by ensuring trade partners are trained in customer centricity.
Support trade partners and field teams in areas of need.

To carry out market analysis and recommend appropriate sales initiatives in the region allocated.
To prepare accurate and timely weekly, monthly and quarterly performance reports on allocated regions and specific partner accounts.
Active collaboration with other functions such as Fintech, Consumer, Customer Operations, EBU, IT, and NWG to execute channel strategies to drive growth
Engagement of Stakeholders (Mayors, Governors, Government officials, Security Agencies) and liaise with RM and appropriate functions to address issues.

Experience

2–5 years of experience in channel sales, business development, or account management.
Strong understanding of channel sales models and partner ecosystems.
Excellent communication, negotiation, and interpersonal skills.
Ability to travel as needed to meet with partners and attend events

Education Background

Bachelor’s degree in business, Marketing, or related field (or equivalent experience).

How To Apply

All interested candidates are requested to apply through the MTN website and submit their updated curriculum vitae with copies of notified academic credentials no later than 06^th Nov 2025. MTN Website portal: https://www.mtn.co.rw/careers/

We strongly encourage applications from women and/or individuals with disabilities.

Note: Should you not hear from us within 14 (fourteen) days from the closing date of this advertisement, you may consider your application unsuccessful. If you encounter any issues

when completing the application, reach out to Alozius.Mutamba@mtn.com (+250788319965)

At MTN Rwandacell Plc, we are committed to safeguarding your data privacy. For more information, visit our website to read our job applicants privacy notice that explains how we collect, use, disclose, and protect your data at https://www.mtn.co.rw/privacy-notice-for-job-applicants/

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