Brand Experience Manager
BPR Bank Rwanda Plc | Post type: jobs June 26, 2025 - Deadline 02/07/2025 | NumberOfPosition [1]

BPR Bank Rwanda Plc Overview

BPR Bank Rwanda Plc (BPR) is a dynamic financial institution dedicated to providing exceptional banking services to our customers. As one of the largest players in the industry, we prioritize customer satisfaction, innovation, and employee development. We are currently seeking highly motivated individuals who share in our vision to create change in Rwanda’s financial sector to join our dynamic team.

Job Purpose

Reporting to the Head of Marketing and Corporate Affairs, the Brand Experiences Manager focuses on creating memorable and engaging brand moments through events, sponsorships, and activations. This role ensures that all brand experiences are strategically designed to resonate with target audiences and align with business objectives.

Main Responsibilities

Plan and execute impactful events and sponsorships.
Manage the budget for sponsorship and event activities.
Develop strategies for on-ground brand activations.
Identify opportunities for strategic partnerships.
Collaborate with external vendors for event execution.
Ensure alignment of events with brand objectives.
Analyse ROI from activations and sponsorships.
Handle logistics for events and promotions.
Foster relationships with event partners and sponsors.
Monitor customer feedback during and after events.

Daily Responsibilities

Coordinate event logistics and schedules.
Review proposals for sponsorship opportunities.
Engage with vendors to finalize activation plans.
Prepare reports on event performance.
Ensure compliance with branding standards during activations.

Educational qualifications and work experience:

Bachelor’s degree in communications / public Relations /Marketing/Business Administration
Professional Courses in Journalism / public relations/ media studies
Three (3) Years’ experience in Strategy Development, Market / Barnd Marketing, Business Promotion and Sales, Media / Public Relations.

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